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Customer Experience Manual, The
book

Customer Experience Manual, The

by Alan Pennington
September 2016
Intermediate to advanced content levelIntermediate to advanced
250 pages
5h 1m
English
Pearson
Content preview from Customer Experience Manual, The

Acknowledgements

I would like to take the opportunity to thank those who have contributed to the writing of this book. This was a new venture for me as the novice author and quite a learning curve. I have been lucky enough to have Eloise to guide me through this from a publisher and editorial perspective – I could not have done this without you and your firm ‘nudges’ to keep me on track. My readers were a great way to stay in touch with reality, drawn from a wide variety of roles from journalist to chief financial officer to private equity, your inputs were a constant source of insight and contributed to content in a variety of ways. So thanks to Rod, Kate, Bradley, Jonny and Mac: you know who you are!

To my two collaborators: first, the incredible ...

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Publisher Resources

ISBN: 9781292148489