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Cut Costs, Grow Stronger : A Strategic Approach to What to Cut and What to Keep by Cesare Mainardi, Paul Leinwand

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Notes

1. Nicholas Carr, “The Google Enigma,” Strategy + Business, Winter 2007, 38–43.

2. Kaj Grichnik and Conrad Winkler, Make or Break: How Manufacturers Can Leap from Decline to Revitalization (New York: McGraw-Hill, 2008), 1–4.

3. “Breath Strip Downturn Prompts Wrigley Production Changes,” Confectionery News, October 22, 2004, http://www.confectionerynews.com/The-Big-Picture/Breath-strip-downturn-prompts-Wrigley-production-changes.

4. Jim Collins and Jerry I. Porras, Built to Last: Successful Habits of Visionary Companies (New York: HarperCollins, 2002).

5. Other Peoples’ Money, Warner Brothers, 1991, directed by Norman Jewison, screenplay by Alvin Sargent; based on the play by Jerry Sterner (New York: Applause Books, 1990).

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