April 2019
Intermediate to advanced
272 pages
4h 45m
English
There comes a moment in every company’s life when funding is needed to realize growth potential. As Richard Harroch, managing director of venture capital firm VantagePoint, says, “It’s almost always harder to raise capital than you thought it would be, and it always takes longer. So plan for that . . .”1
Our research shows (see Figure 11.1) that entrepreneurs who succeed in driving growth focus on five key areas in Funding and Finance, and this focus changes as the company evolves from Developing to Leading. The five areas include: