Data Control

6From Knowledge to Strategic Business Intelligence: Decision-Making

“We have to change the company's culture!” The decision-making system is not a fixed system. It has to adapt and evolve over time, and to do this, it must:

– share information;

– evaluate the quality and relevance of decisions;

– challenge itself to reformulate, change and improve.

6.1. Data valuation mechanisms

Since the advent of computers and the Internet, the amount of data stored in digital form has been growing rapidly. More and more data silos are being created around the world. Individuals are making more and more data available to everyone via the Web. Many companies collect information about their customers and their behavior. Many industrial and commercial processes are nevertheless controlled by IT. Medical test results are also kept for analysis.

The increase in data produced by companies, individuals, scientists and public actors, coupled with the development of computer tools, offers new perspectives for analysis. Thus currently, not only is the amount of digitally stored data very large, but also the type of data is very varied. The data analyzed is no longer necessarily structured as in previous analyses, but can be text, images, multimedia content, digital traces, connected objects, etc. The data analyzed is not necessarily structured as in previous analyses.

In view of this volume and this diversification, it is essential to develop techniques to make the best use of all these stocks, in ...