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Data for Business Performance: The Goal-Question-Metric (GQM) Model to Transform Business Data into an Enterprise Asset by Prashanth H Southekal PhD

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Chapter 5- Normalizing Enterprise Data Quality

The beginning of wisdom is the definition of terms.

SocratesGreek Philosopher

In Chapter 3, we discussed how IT systems facilitate data management. Unfortunately, most enterprises have data quality issues of varying sizes and impacts. Stakeholder needs in most data management programs are varied and vague, and most enterprises lack a data-driven culture. For example, when databases are designed, data quality aspects are not explicitly incorporated; database design is focused mainly on application design aspects over data entities, attributes, and relationships.

Generally, data quality is an afterthought ...

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