In this chapter, even though there are several classification techniques, we will explore the popular ones used for classification in the business domain. In doing this, we will use the third business problem centered on customer loyalty using neural networks, classification trees, and random forest algorithms. In solving this problem, we are particular about how to get and retain more customers for our small business. We will also introduce some other classification-based techniques ...
© The Author(s), under exclusive license to APress Media, LLC, part of Springer Nature 2022
A. I. TolulopeData Science and Analytics for SMEshttps://doi.org/10.1007/978-1-4842-8670-8_77. Classification Techniques
Afolabi Ibukun Tolulope1
(1)
London, United Kingdom
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