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Dealing With the Tough Stuff by Margot Fraser, Lisa Lorimer

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Conclusion Tell your story

At a Social Venture Institute one year, a young entrepreneur was providing a case study about the challenges of her company. In a thoughtful and thorough presentation, she told us how just a few years ago she started Knotty Boy Dread Stuff, a company that distributes products to take care of dreadlocks. Knotty Boy Dread Stuff was going through some of the same trials and tribulations that we address in this book. As the respondents were getting ready to give their feedback, we could see how nervous the entrepreneur had become. The first words Lisa said to her were, “You are doing everything right, and given where your business is, these are all the right problems to have.” The woman gave a very visible sigh of relief. ...

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