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Definitive Business Plan, Second Edition, The
book

Definitive Business Plan, Second Edition, The

by Richard Stutely
April 2002
Intermediate to advanced content levelIntermediate to advanced
336 pages
8h 57m
English
Pearson
Content preview from Definitive Business Plan, Second Edition, The

Chapter 6. The Core of Your Plan

A strategy and an operating plan

Portfolio strategy – what businesses should you have?

Business strategies to satisfy your desires

Strategies for department managers

Resource requirements

Strategic objectives

Documenting the strategy

Creating an operating plan

Documenting the operating plan

Onwards

“If one piece is moved wrongly, the whole game is lost.”

Chinese proverb

By now, you have a detailed understanding of your business and its operating environment. You have identified your core competencies, competitive advantages and strengths, weaknesses, opportunities and threats. Now you can have fun devising a strategy, setting objectives, turning them into an operating plan and documenting it. This is the focus of this ...

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Publisher Resources

ISBN: 0273659219Purchase book