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Definitive Business Plan, Second Edition, The
book

Definitive Business Plan, Second Edition, The

by Richard Stutely
April 2002
Intermediate to advanced content levelIntermediate to advanced
336 pages
8h 57m
English
Pearson
Content preview from Definitive Business Plan, Second Edition, The

The economy

What happens if the economy plunges into recession tomorrow? Remember to include an assessment of the effects of economic developments in your business plan. If you are currently operating in a healthy environment, demonstrate how your strategy will protect you when there is an economic downturn. If you are struggling through a depression, show how it is affecting your industry and how you are positioned for the next boom. The whole point of the business plan might be to obtain the funding that will get you through the bad times.

Are bankers useful after all?

How vulnerable are you to changes in exchange rate or interest rates? Should you be hedging? By this, I don't mean avoiding the issue when in the bank manager's office. I am ...

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Publisher Resources

ISBN: 0273659219Purchase book