Contents
Chapter 1 Equipping the Organization for Effective Decision Making
What Is an Effective Decision?
Keys to Effective Decision Making
Panicked Gossip, the Crow’s Nest, or the Wireless
Business Intelligence and Microsoft SQL Server 2012
Chapter 2 Making the Most of What You’ve Got—Using Business Intelligence
What Business Intelligence Can Do for You
When We Know What We Are Looking For
Discovering New Questions and Their Answers
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