CHOOSING AND USING TYPE
The typographer’s one essential task is to interpret and communicate the text. Its tone, its tempo, its logical structure, its physical size, all determine the possibilities of typographic form. The typographer is to the text as the theatrical director to the script, or the musician to the score.
ROBERT BRINGHURST/Typographer and poet; from his book, The Elements of Typographic Style, Hartley & Marks Publishers
IN THIS CHAPTER:
Type is fascinating—and really complicated—simply because it’s simultaneously visual and verbal. Before getting deep into that complexity, best to start with the basics: the anatomy of letters; visual distinctions between typeface (font) structure; and basic considerations ...
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