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Design Evolution
book

Design Evolution

by Tim Samara
January 2008
Intermediate to advanced content levelIntermediate to advanced
272 pages
10h 29m
English
Rockport Publishers
Content preview from Design Evolution
Lunar Productions Identity
Tactical Magic, LLC
|
Memphis, Tennesee, USA
The television production field is a crowded one and, as
a result, getting the attention of advertising agencies
can be tricky. Lunar Productions, based in Memphis,
Tennessee, needed a bold identity to get them noticed,
and one that would emphasize their creative potential in
providing a valuable commercial service
providing smart
and client-friendly business video. They turned to the
strategic branding partnership of Tactical Magic to develop
a logo that would set them apart from competitors. Equal
doses of simplicity, humor, and conceptual thinking
yielded a mark that demonstrates ...
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Publisher Resources

ISBN: 9781592533879