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Design Evolution
book

Design Evolution

by Tim Samara
January 2008
Intermediate to advanced content levelIntermediate to advanced
272 pages
10h 29m
English
Rockport Publishers
Content preview from Design Evolution
12
Harmonie Sempach Anniversary
Concert Poster
Mixer
|
Lucerne, Switzerland
The optical effects of form perception are powerful.
Different shapes produce different physical sensations;
size changes and arrangement create perceptions
of rhythm or loudness. As the underpinning aspect of
most graphic design, the abstract formal qualities of
composition play a huge role in evoking the designer’s
intended emotional effect
especially when intentionally
exploited within arrangements of recognizable forms.
Erich Brechbühl of Mixer, in Lucerne, Switzerland,
employs this knowledge to rich effect in this poster
for a brass band. Fanfares of exploding dots and lines ...
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Publisher Resources

ISBN: 9781592533879