Stage 1Preparation and Brief

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Chapter overview

This chapter explains why Stage 1 is such a crucial project stage, particularly in relation to the work of the lead designer at Stage 2, when the design process begins in earnest. It considers the importance of the Initial Project Brief from the lead designer’s perspective and what subjects require particular attention in terms of design management. During Stage 1 the project lead will assemble the project team. This will require preparation of core documents such as the Design Responsibility Matrix. The lead designer must check such documents rigorously as they fundamentally frame what is required ...

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