Developer's Digital Media Reference

Introduction

Say goodbye to new media — not the technologies or the industries that fall under this category. We’re talking about the phrase.

Let’s assume that the term “new media” came into use as a desperate attempt to define the breathless march of amazing and sometimes frustrating technologies that flooded our desktops in the late 1990s. Let's say that it stuck because no one could come up with something better before the term started filtering throughout the trades. The problem with the term, and the reason we will be avoiding it in this book, is that it implies from the outset that the technologies that fall under this heading will remain ...