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Digital Bank by Chris Skinner

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BUILDING RELATIONSHIPS THROUGH DIGITAL BANKING

One of the big things about the Digital Bank is that it must be a human bank. Just because the bank is digital does not mean that it is automated and robotic. In fact, it means the opposite. A Digital Bank actually has to be more human than a branch-based bank because it needs to exude intuitive and intimate customer understanding through technology. In order to do that, it must really understand its customers and the human interaction with technology. This is the secret sauce that makes the Digital Banks of the 21st century far more competitive in their execution of technology than the banks that simply add the technology as an adjunct to their branch operations.

Specifically, Digital Banks need ...

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