7Digital Business Strategy Issues of Manufacturing Companies

DOI: 10.4324/9781003401384-10

The Internet of Things, Big Data, and Digital Business Strategy

The Internet of Things and the analysis of Big Data are common digital tools in the car industry. The Internet of Things enables the connection of stand-alone equipment through addressing schemes and data exchange among physical devices such as industrial robots, computer equipment, Radio-Frequency Identification (RFID) tags, sensors collecting data, and wireless networks (e.g., Paiola and Gebauer, 2020; Piccarozzi et al., 2018; Sestino et al., 2020). Furthermore, applying the Internet of Things brings the possibility to collect a vast amount of real-time data, so-called Big Data. The company ...

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