CHAPTER 2DOM in Motion

Do not judge me by my successes, judge me by how many times I fell down and got back up again.1

—Nelson Mandela

All businesses are not giants of their industry or even aspire to be. But every business has more possibilities than it realizes and looks for ways to differentiate itself from its competitors.

Disruption on the business side as well as with technology through business platforms can capitalize on that untapped potential, provide more and better services, and at a cost savings with incredible growth potential. DOM is the enabling pathway, that when embraced fully by a company, creates the velocity—DOM in motion—to create a win, win, win situation.

WHY TAKE THE JOURNEY?

For many companies, the onset of the COVID-19 pandemic meant a digital scramble to patch together systems to keep functioning and maintain continuity for customers. Some systems worked better than others.

Many companies faced initial slowdowns; others couldn't meet the challenges and had to shut down. But some saw the potential and disrupted their industries.

DOM Acceleration

Quest Food Management Services is one of those that opted to disrupt. The Lombard, Illinois–based food services group provides services to business, industry, higher education, conference centers, and the K-12 segment in the Midwest, with more than $65 million in annual revenue.

Though the company implemented a food services management software platform prior to the pandemic, adoption was slow and growth ...

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