What is it about Massively Multiplayer Online Games that makes them such a potent form of entertainment, to the point that some players become addicted to them?
How much story content can such sprawling games support, and what kinds of story elements serve them best?
What kinds of characters populate these games?
What can be done to attract new kinds of players to MMOGs and to expand the market for them beyond the small group of hard-core fans they typically attract?
You’re walking down a street lined with drab gray skyscrapers, interspersed here and there with colorful low-rise structures. Robotic-looking characters wearing business suits hurry by, fellows ...