Index

A

ABC Network

and Cablevision, 152

Hill Holiday case study, 220

Paramount vs. ReplayTV, 90

Access Card

definition, 237

wiring, 52

Adgate, Brad, 203

Ad Insertion, 233

“Ad-Skip” Feature, 130

Ad Supported Cable, 265–266

Advanced Television Systems Committee (ATSC), 136

Advance/Newhouse, 39

Advertisers

alternatives, 216–217

CBS case study, 104–106

Digeo case study, 140–141

DVR business models, 153–154

DVR Executive’s FAQs, 103–104

DVR future, 212–217

EchoStar case study, 111

Advertising Agencies

DVR business models, 153–154

DVR Executive’s FAQs, 103–104

Hill Holiday case study, 221–222

user data mining, 100

Ahrens, Frank, 215

Allen, Paul G., 22, 24, 130, 142

Amazon.com, 131, 231–232

Amazon Video On Demand, 196

American Idol, 214

Analog Content, ...

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