Chapter 10 Creating Sustainable Duplication and Profound Depth

  • Newton’s First Law of Motion
  • A body continues in its state of rest, or of uniform motion in a straight line, except insofar as it is compelled by external impressed forces to change that state.
  • Newton’s Second Law of Motion
  • The rate of change of momentum is proportional to the impressed force and takes place in the direction of the straight line in which the force acts.
  • Newton’s Third Law of Motion
  • It is an immutable dynamic of physics that the harder you close someone at your Direct Selling presentation, the less they will duplicate.

Okay, I lied. The third law is mine. And while I’m being cheeky here, I actually believe my law is as immutable as Newton’s are. Here’s why…

There is a variable that comes into play with Gage’s Law, which isn’t present in Newton’s Laws: humans.

Unfortunately, if you want to build a large, successful team in Direct Selling, you’re going to have to do it with humans. And humans are irrational, logical, methodical, impulsive, thoughtful, mindless, hurtful, loving, petty, generous, lazy, and ambitious.

And once you understand all that, humans are remarkably predictable in certain scenarios…

Like when joining a Direct Selling business. Let’s suppose you’re making a presentation to a human. What you’re offering doesn’t seem all that desirable to them. You can sense that. But you’re not worried…

Because you walked on frickin’ fire with Tony Robbins and studied NLP. You’ve foreseen every ...

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