Chapter Seven

Disaster Communications Audiences

“Disaster Communications Audiences” identifies four important audiences targeted for communications in a crisis: the general public; elected officials and community officials; partners and stakeholders; and the media and discusses what it takes for emergency officials to effectively communicate and work together with these four primary audiences. Communicating with these four primary audiences is no longer a one-way street for emergency officials. It is now a cooperative venture that will require new skills, protocols, and technologies to be employed to design, build, and maintain effective disaster communications. This chapter examines what it takes for emergency officials to communicate and work ...

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