CHAPTER 6
NETWORKED ECONOMIES
ENABLING CO-INNOVATION AND CO-CREATION IN A P2P WORLD
Individuals and organizations can massively influence the market on their own, but until they plug in to networked economies, they’re not going to realize their full potential. It’s happening right now. We’re really just at the beginning of the chaos and the craziness of what will happen when we connect 75 or 80 billion devices by 2020. We’ll be seeing almost three billion people on social networks by 2020. This massive hyperconnectivity is driving what we predict to be somewhere between $70 trillion and $80 trillion in commerce by 2020.
Massive change is happening, and a lot of it is because everything we touch, everything we connect, everything we create results ...
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