CHAPTER 2
DON’T BE IDEAL, BE REAL
Ditching the act and exposing yourself is not just a personal branding hack or something you just do online; it is a lifestyle that is incorporated into both your digital and real-life networks. As this book progresses, we will teach you everything that you need to know to follow our Expose Yourself Process to help deepen your relationships, build trust and camaraderie with others, create impactful influence, and ignite your career onto the fast track of success. Before we get to that, both Ryan and I will ditch the act and lead with our personal stories of how we got to where we are now. These stories will set ...
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