Chapter 8. This Won’t Work Where I Work
“The brain is a wonderful organ. It starts working the moment you get up in the morning and does not stop until you get into the office.” | ||
| --Robert Frost | ||
Chapter Contents
How many times have you sat in a conference room, sifting every last detail of the proposal? How many times have you spent hours (or weeks) building consensus? Oh, and how many times must an executive approve before they call it a plan?
The answer, my friend, is not blowing in the wind, but I bet it is blowing your budget and draining your profits—and frustrating everyone no end.
What causes seemingly sane people to work this hard to get every last thing right ...
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