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Doing Business in India For Dummies® by Ranjini Manian

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Foolish Assumptions

I wrote this book with some preconceived ideas about you, the reader, in mind. I’ve assumed the following:

You want to do business in India.
You’re interested in doing business within India, or possibly planning to do it remotely.
You’re looking for opportunities and solutions so you can conduct your business effectively.
You have little or no background knowledge on how to do business in India.
You want a book that explains Indian business in simple terms—a book that you can easily understand and put to good use.
You want some practical advice with do’s and don’ts.
You may already be doing business in India, but you want to expand it or look at more effective ways to continue.
You don’t have too much time to figure out the intricacies, and you need useful information—fast.
You want to build positive and lasting Indian relationships and want to avoid faux pas.

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