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Driving Digital Strategy
book

Driving Digital Strategy

by Sunil Gupta
July 2018
Intermediate to advanced content levelIntermediate to advanced
288 pages
6h 35m
English
Harvard Business Review Press
Audiobook available
Content preview from Driving Digital Strategy

Chapter 4

Rethinking R&D and Innovation

No matter who you are, most of the smartest people work for someone else.

Bill Joy, cofounder of Sun Microsystems

The National Aeronautics and Space Administration (NASA) employs some of best scientists in the world, so it may have seemed strange when in 2013 NASA announced a public contest to solve a problem for the International Space Station (ISS). This is how NASA described the challenge for its contest:

The ISS is powered by the sun and the sun’s energy is captured by the Station solar panels. Ensuring the Station harvests as much energy as possible is obviously a complicated matter. The long thin rods that hold the solar panels to the Station are called Longerons. Any time an odd number of Longerons ...

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Publisher Resources

ISBN: 9781633692695