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Drupal e-commerce with Ubercart 2.x by Yiannis Doxaras, George Papadongonas

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Creating custom functionality using Views

As we saw in Chapter 4, Managing Categories, Products, and Attributes, Ubercart creates a default Catalog page to help site visitors to browse through categories and subcategories. This is the default functionality for most e-stores and it's absolutely necessary for ours. Customers are used to this way of navigation and it's very convenient for them. If you analyze the stats of your store you'll confirm that the two most common methods that visitors use to locate your products are browsing the product catalog and searching through the search form. Now, if you want to use advanced marketing methods and suggest specific products to your clients, you have to create custom functionality. We'll show you how ...

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