INTRODUCTION

‘If your business is not on the internet, then your business will be out of business.’

Bill Gates, Microsoft founder

The easiest way to describe digital marketing, is the promotion of a business, product, service, or a brand online.

Digital marketing harnesses digital technologies, such as the internet and digital channels – as well as devices such as mobile phones, digital display advertising, and other digital platforms.

This book covers eight powerful ways to market your business online which focuses on proven strategies that you need to be successful in business today.

So, if you would like to generate more leads and convert more customers, then you will 100% benefit from reading this book.

However, if you not only want to generate more leads and convert more customers, but you also want to spend less time, less effort, and money reaping those results, then this book will help you take what you learn and implement, manage, and measure successful digital marketing campaigns.

There has never ever been a more exciting time for digital marketers. Why?

Well, the opportunities are literally endless. The great news for digital marketers is that you can generate a lead in a matter of minutes. You can convert customers in a far shorter sale cycle. Results can be almost instant and so can PROFITS!

You can maximise your digital marketing profits to scale and grow your business and ultimately be the best digital marketer possible because there is no monopoly online. It ...

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