How will you structure your social venture? Who will be on your executive team? Can you assure adequate controls will be in place? These are only a few or the organization issues you need to decide.
It’s Who You Know: How will this enterprise be governed? What do the key players bring to the organization? How will the organization be accountable to its various constituencies? Create and maintain linkages with stakeholders when resources are scarce, particularly using board interlocks; choose local (or specialty) markets where networking skills are an advantage.