Introduction to the Second Edition

One of the joys of writing a business best-seller is the feedback and validation you receive for the messages in the book. Unfortunately, one of the problems with writing about empowerment is that too many organizations have dismissed it as a fad that cannot be of much help in today’s high-technology business world.

We disagree and believe that, if anything, empowerment is even more necessary today than it was in the past. While information technology and the internet have opened global doors and allowed for rapid response to the market, they have also raised the bar for success and effectiveness. As numerous business failures have proven, slick ideas and revenue generation do not guarantee company success. ...

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