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Engineering the High Tech Start Up, Volume II by William Flannery, Cory R.A. Hallam

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CHAPTER 3

IDENTIFYING AND PROTECTING INTELLECTUAL PROPERTY

Gaining a competitive advantage means being able to do something differently than other companies that allows you to gain better-than-average returns. Doing so over time is every company’s goal. For a technology-based venture a key contributor to a firm’s competitive advantage is its intellectual property. Intellectual property that is protected through formal legal means is essentially a way for a company to gain a temporary monopoly, and thus a competitive advantage. Without the ability to do so, few entrepreneurs would be willing to take the risk to develop new technologies and companies, and few investors would see the value in investing in such companies.

This chapter covers the ...

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