Changing Consumer Behavior
In rich countries today, consumption consists of people spending money they don’t have to buy goods they don’t need to impress people they don’t like.
The stuff lying around in the workshop reveals that someone has been working on two distinct projects: building a wooden cabinet and repairing a bicycle. The warm smell of sawdust competes with the earthy odor of grease, and the tools of both the carpenter and the bike mechanic stake their claims on the workbench. Cardboard boxes of scrap lumber fight with crates of old bike parts for territory on the floor. For both projects (or any other conceivable project), there’s a bin containing several rolls of ...