CHAPTER 11. Cisco’s Approach to Sales 2.0
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Cisco Sales is using the company’s own Web 2.0 technologies such as Cisco TelePresence, Cisco WebEx, and Unified Communications as a key part of company’s Web 2.0 evolution. This approach enables Sales to be early adopters of Cisco technology, to pilot and use the technology from day to day in their workflow so they become thoroughly familiar with the products they sell to Cisco customers. It also enables Sales to collaborate more effectively with Sales team members, partners, and customers, improving communication and establishing deeper relationships.
Sales teams are also leading Cisco adoption ...
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