Entrepreneur Revolution, 3rd Edition

Book description

Create a great business and a better life

In the newly revised third edition of Entrepreneur Revolution: How to develop your entrepreneurial mindset and start a business that works, serial entrepreneur Daniel Priestley delivers an inspiring and practical book that shows you how to break free from the industrial revolution mindset, quit working so hard, follow your dream, and make a fortune along the way. In the book, you’ll find a masterclass in changing how you think, the way you network, and how you make a living.

The author provides clear guidance on:

  • Why this is the greatest time in history to be an entrepreneur
  • How to spot the right business for you
  • How to transform a negative event—like a lay-off, recession, or downsizing—into an entrepreneurial opportunity
  • Strategies for imaginative and creative millennials ready to take charge of their careers


Perfect for aspiring and experienced professionals at any stage of their careers, Entrepreneur Revolution will also earn a place on the bookshelves of founders, content creators, business students, young professionals, and veteran managers interested in beginning a new phase of their economic life.

Table of contents

  1. Cover
  2. Table of Contents
  3. Title Page
  4. Copyright
  5. DEDICATION
  6. INTRODUCTION
    1. You Might Want to Read this Book More than Once
  7. CHAPTER 1: THE ENTREPRENEUR REVOLUTION IS UNFOLDING
    1. Technology has Set the Scene
    2. The New World of Work
    3. Let's Look at the System
    4. A System that No Longer Makes Sense
    5. The Rise of the Global Small Business
    6. It's Time to Choose
  8. CHAPTER 2: AWAKEN YOUR ENTREPRENEUR MIND
    1. Don't Let the Reptile Run Your Life
    2. The Autopilot Wont Take You to Nice Destinations
    3. The Visionary Entrepreneur Builds An Empire
    4. Do Not Stimulate Your Reptile Brain!
    5. Getting Back in Control
    6. Activity: Who is Being Selfish?
    7. Too ‘Greedy’ and ‘Selfish’!?
    8. The Poor Mindset is the Greedy Mindset
    9. Activity: What Do You Do for a Living?
    10. Do You have What it Takes?
  9. CHAPTER 3: TEN CHALLENGES TO SPARK YOUR ENTREPRENEURIAL TALENTS
    1. Challenge 1: Make Three Calls
    2. Challenge 2: Get Your Reptile Brain a Bank Account
    3. Challenge 3: Stop Spending Time with People who Bring You Down
    4. Challenge 4: Carry Cash
    5. Challenge 5: Take Someone New Out to Lunch
    6. Challenge 6: Tune Out from the News
    7. Challenge 7: Keep an Entrepreneur Journal
    8. Challenge 8: Plan Inspiring Holidays First
    9. Challenge 9: Get Structured
    10. Challenge 10: Get Your Entrepreneurial Team in Place
    11. Don't Skip the Tough Challenges
  10. CHAPTER 4: FINDING YOUR OPPORTUNITY
    1. 1. Concept – The Entrepreneur Sweet Spot
    2. Activity: Discover Your ‘Theme’
    3. Solving A Problem
    4. Activity: Discover Your ‘IP’
    5. Making Money
    6. 2. Audience – Capturing the Attention of Your Customers
    7. Offer – Showing People the Value You can Deliver
    8. Sales – Predictably Getting Customers to Buy
  11. CHAPTER 5: BUILDING YOUR GLOBAL SMALL BUSINESS
    1. Product Strategy: The Key to Making Money from Your Idea
    2. The Ascending Transaction Model (ATM)
    3. Rules For Creating each Product in the ATM
    4. These Products Fit Together in a Product Ecosystem
    5. Creating the Ecosystem that Links Your Products
    6. The Complete ATM
    7. A Big Lesson or Big Result
  12. CHAPTER 6: YOUR CORE TEAM
    1. Build Your Team
    2. Maxim 1: You Get what You Pitch for … And You are Always Pitching
    3. Maxim 2: Influence Comes from Output … Not Confidence
    4. Maxim 3: Income Follows Assets
    5. Maxim 4: Get Known by the Success of Your Clients
    6. Maxim 5: You are in Partnership with Everyone who Touches Your Business
    7. Maxim 6: Ideas are Worthless, Implementation is Everything
    8. Maxim 7: Resources Go to the Resourceful
    9. The Value Creation Cycle
    10. The Journey Into the Entrepreneur Revolution
    11. The Three Levels of ‘Work’
    12. The Three Levels of ‘Play’
    13. The Bonus Level!
  13. CHAPTER 7: THREE MINDSETS FOR AN AI‐ENABLED WORLD
    1. Vitality Versus Functionality
    2. Context Versus Content
    3. Creating Versus Consuming
    4. Create the Future, Don't Consume the Past
    5. Consuming is a Drain, Creating is Joy
    6. Lean in to Disruption
  14. CHAPTER 8: THE VERY ESSENCE OF YOUR SUCCESS
    1. The First Key: Luck
    2. You can Make Yourself Luckier
    3. The Second Key: Reputation
    4. The Third Key: Leverage
    5. Living the Dream
    6. The Age of ‘Hands’
    7. The Age of ‘Heads’
    8. The Age of ‘Hearts’
    9. Read this Book More than Once
  15. CASE STUDIES OF ‘ENTREPRENEUR REVOLUTIONARIES’
    1. ADEÈLE THEÈRON
    2. Jeremy Harbour
    3. Pat Lynes
    4. Seb Bates
    5. Sara Milne Rowe
    6. Jacqui Sharples
  16. ACKNOWLEDGEMENTS
  17. ABOUT DANIEL PRIESTLEY
  18. WHAT NEXT?
    1. Principle 1: Demand and Supply Set the Price
    2. The Story of the Two Bidders
    3. Some People Miss Out
    4. Profits, Losses or Wages?
    5. Wiley End User Licence Agreement
  19. Index
  20. End User License Agreement

Product information

  • Title: Entrepreneur Revolution, 3rd Edition
  • Author(s): Daniel Priestley
  • Release date: April 2024
  • Publisher(s): Capstone
  • ISBN: 9780857089731