CHAPTER 2AWAKEN YOUR ENTREPRENEUR MIND

Your brain controls the way you think and the way you think controls what you do.

A cartoon illustration depicts a brain with multiple parts namely autopilot, entrepreneur, and reptile.

What you do largely gives you the results you see in the outside world; including your bank balance, your house, your car, the types of holidays you go on and the difference you make.

So, if you want to consistently make things happen, it's vitally important that we take a look at the brain and how it's wired.

The brain is incredibly complex, and an exciting piece of kit to learn about properly. If you happen to be a brain‐scientist forgive me for oversimplifying things but what I am about to discuss is designed to be ...

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