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Entrepreneurship Development and Small Business Enterprises by Pearson
book

Entrepreneurship Development and Small Business Enterprises by Pearson

by Poomima M Charantimath
May 2024
Intermediate to advanced content levelIntermediate to advanced
540 pages
27h 7m
English
Pearson India
Content preview from Entrepreneurship Development and Small Business Enterprises by Pearson
1
132
Enueprcncurship
Dc\·t'lopmcnl
and
Small Business
Enterprises
Ritu Kumar began with hand block printers and two tables in a small village
near
Kolkata, and in the last
28
years, Ritu's lea
rn
of
dedicated workers have pr
og
ressed to
produce so
me
of
the country's mosl exquisite gannents and accessories
in
cotton,
silk.
and
leather. Th
ese
ranges embrace both lraditionaltextile
craf
ts
and
the lineage
of
Indian design.
Over
the centuries, traditional skills that had been
lo
sl have been
revitalised and Ihis has enabled the craftsmen to continue working
in
their own
environment. Ritu
Kumar
has pioneered the term
"fashion"
in the Indian context, ...
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Publisher Resources

ISBN: 9781299601086