12 Basic Data Analysis for Quantitative Research

DOI: 10.4324/9781003363569-16

Business researchers typically have lots of data to help managers improve their decision-making. One of their primary tasks is to convert the data into knowledge. With quantitative research, this means examining the data to identify and confirm relationships. Before quantitative data can be analyzed, it must be cleaned, coded, and in some instances, transformed to ensure that it can be properly used in statistical ...

Get Essentials of Business Research Methods, 5th Edition now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.