Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content

Acknowledgments

Ah. So I see you, too, are one of those people who reads acknowledgments. Welcome, friend. You and I have a lot in common.

Writing a book is like birthing a Volkswagen. The process is about as pretty as you'd imagine that to be: it's long and arduous and you sweat a lot, and most of the work is done while crying.

My name might be on this book, but the following people helped—some of them considerably. You might call them midwives of sorts. But that might be taking the analogy a step too far.

Most special thanks to…

Kristina Halvorson, who gave me the title of this book and in exchange asks merely for all my love, money, and constant acknowledgment of her genius, which I gladly confer. With interest.

Vahe Habeshian, who put almost as much heart into this as I did. He's the world's best editor, among other things. And no, you cannot have his phone number.

My dear friend Nancy Duarte, for immediately saying yes to writing the foreword, which added a necessary, persistent pressure on me to get off the couch and finish this beast so she had something to actually write a foreword to.

Artist and number-one-son Evan W. H. Price, for the cover and interior illustrations, and also for being exactly the kind of person I could ever want him to be.

And also to…

Joe Chernov, for collaborating on an early iteration of Publishing Rules years ago, and for his consistently sound advice, smart sensibilities, and his ability to write circles around me.

Doug Kessler, for being an ...