Everything We Know Is Wrong

How a new perspective is the world’s most valuable currency

To a worm in an apple, the world is made of apple.

– Unknown

  All business-class travellers are idiots

Flying has lost its lustre in the past few decades. What was once glamorous and romantic has been reduced to standing in line, taking your shoes off and pouring out any excess liquids at security control before proceeding to an overcrowded terminal building and aircraft. The one and only benefit of being so close to many people is the opportunity it gives trendspotters to study the travel habits, on-board behaviour and duty-free shopping habits of fellow travellers.

There is another ...