Test Yourself

This section offers ten multiple-choice questions to help you identify your baseline knowledge of the essentials of executing innovation. Answers to the questions are given at the end of the test.

1. Which of the following is the best way to approach a potential sponsor about your innovative idea?

  1. “Do you have a few minutes to discuss a great new idea I have? I would really like your support in moving it forward.”
  2. “Do you have a few minutes to discuss an idea I have? I am curious to see whether you think it is worth pursuing.”
  3. “Do you have a few minutes to discuss an idea I have? I’d like your advice on how to move it forward.”

2. When should you approach an important decision maker for support for your innovative idea?

  1. Once ...

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