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Exporting: The Definitive Guide to Selling Abroad Profitably, Second Edition by Laurel J. Delaney

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© Laurel J. Delaney  2016

Laurel J. Delaney, Exporting, 10.1007/978-1-4842-2193-8_7

7. Using e-Commerce and Social Media Sites as Stepping Stones to Export Success

Laurel J. Delaney

(1)Ste LL, Chicago, Illinois, USA

Right now there is a prime opportunity for all of us to change the rules of the game through e-commerce and shift the balance in favor of entrepreneurs like you. The Internet levels the playing field and gives everyone—be they big or small—a chance.

—Jack Ma, founder of Alibaba i

If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.

—Jeff Bezos, American technology entrepreneur and investor; founder and CEO of Amazon.com ii

Artist Gina Ayers Signore has been interested in art her ...

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