
Chapter 6
Coordination of a fast fashion supply
chain with profit-loss sharing contract
Ke Wang
1
, Qinglong Gou
1
, Ling Yang
1
& Siqing Shan
2
1
School of Management, University of Science and Technology of China, Hefei,Anhui, P.R. China
2
School of Economics and Management, Beihang University, Beijing, P.R. China
SUMMARY
In a fashion market, the changing fashion trends and volatile consumer demand require
the supply chain to have more quickness in production and more accuracy in fore-
casting of the market demand. In this paper we propose a profit-loss sharing contract
(PLSC) on a fast fashion supply chain under which the manufacturer shares the retailer’