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Fast Fashion Systems
book

Fast Fashion Systems

by Tsan-Ming Choi
December 2013
Intermediate to advanced content levelIntermediate to advanced
158 pages
5h 50m
English
CRC Press
Content preview from Fast Fashion Systems
Service quality strategy for fast fashion: An empirical study in Hong Kong 139
Ghemawat, P. & Nueno, J.L. (2003). ZARA: Fast Fashion. Retrieved February 27, 2010 from
http://www.mbanerds.com/index.php?title=ZARA:_Fast_Fashion
Grönroos, C. (1984). A Service Quality Model and its Market Implications. European Journal
of Marketing, 18, 36–44.
Harris, E. (2007). Customer service: a practical approach . Upper Saddle River, N.J.: Pearson
Prentice Hall.
Harvey, J. (1998). Service quality: A tutorial. Journal of Operations Management, 16(5),
583–597.
Hoffman, K., & Bateson, J. (2002). Essentials of services marketing: concepts, strategies &
cases. Fort Worth: ...
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Publisher Resources

ISBN: 9781138000292