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Job:02-09215 Title:RP-Field Guide:How to be a Graphic Design
#175 Dtp:119 Page:136
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136 field guide: how to be a graphic designer
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There are days when inspiration runs
dry and you stare at a blank page of
something that was supposed to be
your masterpiece. How did this hap-
pen? Can I cure it and be whole again?
Some people say you may. Let us start
with supposedly the first person ever
to systematize the creative process,
James Webb Young, whose book
Technique for Producing Ideas is a step-
by-step guide to producing ideas on
demand.
According to Young, it all happens in
five stages. The first stage is prepara-
tion, where you dive into your chal-
lenge and saturate your brain with
interesting source material, ...