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Field Guide: How to be a Graphic Designer
book

Field Guide: How to be a Graphic Designer

by Ana Labudovic, Nenad Vukusic
June 2009
Beginner to intermediate content levelBeginner to intermediate
192 pages
5h 56m
English
Rockport Publishers
Content preview from Field Guide: How to be a Graphic Designer
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(Ray) Text
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Role-Playing
We always tell you to put yourself in
the shoes of the end-user, and role-
playing is a “game” that does exactly
that. You adopt a certain role with all
its traits, personalities, motivations,
and backgrounds different from your
own, and think about how that person
would act or what he would like.
One of Andreas Grönqvist’s projects
involves helping a betting company
think like sports fans:
“I try to get them to know what hap- ...
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Publisher Resources

ISBN: 9781592534906