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Finding the Future of Digital Book Publishing by James L. McQuivey, Jeremy Greenfield

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Perseus Chief Marketing Officer Rick Joyce Discoverability and Marketing Are Publishing Company Differentiators MAY 30, 2012

Rick Joyce

What you can learn from this interview

With 11 imprints and 350 clients all facing marketing and discoverability problems, Rick Joyce is diligently working on finding solutions.

Now that the wave of ebook conversion is well underway or done at many publishing companies, publishers are focusing their digital attention ...

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