Chapter 3. Selecting Typefaces

The typeface I use influences so many other parts of the page that until I can settle on which to use, I am unable to carry on. It is the basis for everything else.”

—Richard Hendel, On Book Design

Now that we know what typesetting is, have gotten our text under control, and have prepared our code for designing, it’s time to dive into the type. Continuing with our example project, let’s identify the text blocks we’re working with, choose a typeface to serve as an anchor, and then build a type palette around that anchor.

Identify Text Blocks (and Job Openings)

Every chunk of text you touch is a text block. We’ve ...

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