Chapter 12. Continuity

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The exercises in this chapter provide technical and aesthetic lessons in using the Gestalt Laws of Similarity and Continuity to create stylistic consistency when sequencing layouts in a multipage document. Open the New York Times to any article in any section, and you’ll always know that you’re reading the New York Times. In the sixth edition of his Visual Communication: Images with Messages, Paul Martin Lester defines stylistic consistency as “a design concept in which multiple pages or frames of a piece appear to be unified” [1]. You’ll create a multipage layout in Adobe InDesign in which you’ll place 10 of your favorite ...

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