In the graph, the horizontal axis shows quantity in bunches per week, plotting two points at 1,500 and 2,000. The vertical axis shows price and cost in dollars per bunch, ranging from 0 to 21, and plotting the points 12, 15 and 18 in between. The graph shows three curves. A straight line labeled MR is drawn parallel to the horizontal axis at 18 on the vertical axis. A U-shaped curve labeled ATC is drawn above and tangential to MR. A third curve labeled MC starts below MR and follows an upward slope and intersects ATC and MR at a point 18 on the vertical axis and 1700 on the horizontal axis.
The starting point of the MR at 18 on the vertical axis is labeled as “price in the long run.”